Hervé Ky letters https://herveky.com/letters/ Short, practical writing on fundraising, financial models and running a company. Why financial storytelling is so important when you are looking for funding https://herveky.com/letters/financial-storytelling-funding/ https://herveky.com/letters/financial-storytelling-funding/ Wed, 28 Oct 2026 09:00:00 +0000 Founders who tell the story behind their numbers are more likely to get funded. Why your accountant won't be able to do your startup's financial projections https://herveky.com/letters/why-your-accountant-cant-solve-your-finance-questions/ https://herveky.com/letters/why-your-accountant-cant-solve-your-finance-questions/ Wed, 14 Oct 2026 09:00:00 +0000 Your accountant knows the rules and HMRC. A finance advisor turns your numbers into a story investors can follow. Here is the difference, with a real founder example.